Escort Marketing Blog

A blog to educate escorts to use marketing tools…

Your ad style… continued

by Sophie - Foresight, escort advertising, escort how to info, how to information - June 27, 2008

 

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What does it mean about you or your session if you use all caps in your ad? Well, that is not that simple. It could mean that you can’t tell the difference between capital letters and lower case letters, and you don’t care. Which means: you are ignorant. You also talk loud and without changing the intensity of your voice: you drain people’s energy, you are a drag. The session with you will suit people who aren’t interested in companionship, in connecting with the provider, because there is no connecting to you: nobody home, nobody answers, your life is about you.

Another biggie: why would I worry about you using lots of exclamation marks. (By the way: using more than one is already too many.)

Just listen what that symbol, ! is called: exclamation mark. Exclamation, if you really scratch the surface, means you are suddenly speaking louder. To bring attention to something.

If everything is exclaimed, then nothing is whispered… go back to the “all caps” paragraph and take heed. Everything it says can be said about you, and in addition it reveals that you are not sure of yourself, or you are actually lying. As in saying something about you or your session that is not true.

Truthful statements don’t have to be yelled. Whisper is heard over the storm even, yelling just blends right in.

Oh, here is one of my “favorites:” superlatives. As in “best” “gorgeous” etc. I have been in the adult business for 20 years now. I can count the girls that are truly gorgeous on one hand. Most of you are slightly above average, many of you are average, and many more: just normal. With makeup and beautiful lingerie. Of course, a dog is gorgeous for a guy before a session. They will even tell you so. Just like they say “hunger is the best cook”. Everything tastes good.

What’s my advice? Be sparing. Use one, maybe two of these big words. You can promise to be great, you can promise to please, you can promise to be unforgettable. It’s actually attractive. But stating them as facts will bite you in the rear end… promise.

Some of you don’t have much to say about yourself, so you put your disclaimer in the ad, something like: I am not selling sex. This is not an offer for prostitution. etc. etc. etc.

Now, why on earth would you say that? If you are not selling sex, then you are not. If you are… all the disclaimers in the world won’t say you from getting into trouble.

Now, if you knew what you are talking about, then even if the chief prosecutor showed up in your room posing as a client would not find anything wrong in your conduct. He, in fact, would remember for years, that he was so irresistible, that you wanted him. Wanted him so bad, that you asked his permission to jump him… ;-) got it? No need for disclaimers. Your disclaimer is your behavior. When you put it in your ad… it is like putting a sign on yourself: hey, I am a pro… fill in the blanks. Don’t do it.

What does it mean about you if you do excessive client screening. By excessive, I mean, you need all their contact numbers, you call their workplace, you ask for their drivers license.

Do you know what I think is the truth about you? You don’t really want to be doing this profession. You want control, every area, every moment. You are distrustful, and you are no fun. You don’t listen. You like to speak, but to listen and hear? Oh, not you. You will talk a lot during the session… there will be no intimacy, and your rate of repeat clientele is going to be low, low, low.

What if you use “too few words” in your ad? What do I say it means about you?
Your ad is like: “escort service” “traveling blonde escort” or something very “meaningful” like the above. Well, you think that people should be able to read your mind. You think that advertising yourself is below you: you are so great that it is obvious. You are like the little deli that the owner build on a side street without so much as a sign. Only people who trip over you will find you… and it’s a pity: some of you are very good provider, but conceited. Communication is not your strong suit. Therefore intimacy will not be available in your sessions.

What if you are the type of provider that wants to write a “novel”, i.e. you use too many words in your ad. Hmm… that is a difficult one. Maybe you are trying to leave nothing to the imagination? Maybe you lack, or don’t trust enough, or don’t believe in discovery and magic…? Hmm. I don’t know. I know that it is not attractive and it is not practical.

In my many years, I have noticed that the more conversation before a session, the less chance for an actual session, the mental masturbation relieves all the tension necessary for a client to shell out the mucho dinaro, it takes to book you.

And what if they do book? My experience has shown me that the session won’t be magical… and then, why bother.

If you are not magical, you are not worth your salt.

Tags: Foresight · escort advertising · escort how to info · how to information

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