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As I promised, here is the next tip about cheating sites.
As you know, I love instinct, intuition, 5th sense… call it how you want, I love it. But when it comes to marketing my business, AFTER I make a decision based on my intuition and sense, I make sure I measure my results.
As a webmaster of 150 sites, I am in a better position to do that accurately than most. Most sites have one measuring tool, and that is their site stats. Or on rare-escorts, you have the stats on your partners page, when you log in.
I have a client, a NYC escort agency, that called me about a month ago, that business is very very slow, and he needed some traffic.
I told him, that getting traffic from MY site is expensive, and – I’ve known the guy for 10 years now! – he is quite a cheapskate.
I offered him a cheaper solution that I was sure would work for him: to set his sites up on top escort sites, which are a kind of traffic exchange sites, and then manually promote it.
This is how it goes: you sign up on a toplist, you put their banner code on your links page, and then click on this banner every day, preferably at the same time. Most toplists’ setting is that only one click from the same computer counts, within 24 hours. My toplists are set up to a little over 7 days… so they are more cheatproof.
Now, clicking yourself on that link is cheating. If you hire others to click on your links is bigger cheating.
I signed this guy up on 30 lists, told my brother in Europe to click on the banners every day for a measly $30/month, and thought that we hit the lottery.
The stats showed that we got back, after we removed the 4-5 sites that didn’t accept our submission, about 200 visitors in 15 days. Not bad.
Except: when I looked at the detailed stats, I saw that most of those visitors were duplicate, triplicate.
Then I started to look at my even more detailed stats, and noticed something very very very disturbing:
Most toplists send me 30-40-50-60 hits from the exact same computer. I assume, that it’s the owner of the toplist trying to make his toplist look like a better place to advertise, than it is.
When I look at the quantcast stats of these sites, (not the google rank… that can be artificially boosted, but the actual unique visitors to these sites) I find the same thing:
A comparison of a href=”http://www.worldwide-escorts.com” target=”_blank”>worldwide-escorts.com, escortplayground.com, and my site, outcall.net
escortcharts.com
escortplayground.com
erose.com

venuscharts.com
Though, according to their stats (hts in/hits out figures) their traffic should be 3-4 times more than what shows on quantcast.com
And when I look at my Cheatlog, I can see why.
Conclusion: Everyone cheats, including the site owners, and if and when you get something for free, you get what you are paying for.
Now, I know, the timing is bad, but I don’t “boost” the hit counts on my sites, other than give extra hits to people that pay for that. And quantcast.com shows that. It also shows that my visitors’ number is slowly creeping up, which makes me very happy.
Oh, one more thing: your site’s stats show you how many “hits” you get, your emails show you how many prospects you get, and your pocket book shows you how many sales you’ve made. It’s simple, and common sense.

2 responses so far ↓
1 Sexzone // Mar 17, 2008 at 1:47 pm
In light of the whole Spitzer scandel, how can you determine if a site is legitmate or not?
Kori
2 Sophie // Mar 18, 2008 at 10:19 am
I am sorry, what do you mean by legitimate?
Sophie
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