Escort Marketing Blog

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In all my conversations with my advertising customers, paying or not paying, there is one common thread that I have been noticing.

You are acting like a puppet on a string.

Something happens, and you are jumping.

The phone isn’t ringing on Monday: you get all worried, you start to do sudden changes to your ads, reduce your rate, imagine being evicted, etc.

The hotel clerk says that you can’t just pay for another week, you need to first move to another room… and you are ready to kill them, kill yourself, call corporate, etc.

Someone sends you and email saying they are 15 and would like to use your services. You immediately KNOW what’s happening and that’s bad, and you are taken out of your life, out of your business, on a merry-go-round on following this upset to its ultimate conclusion… which, for the most part is NOTHING.

You are on a winning streak, you know what you are doing, your clients love you, you are making money. Your mother calls and offers you a rental 2,000 miles from where you are now… and your first “instinct” is a reactive one: maybe you should move there, leave the clients, the winning, the money, the future behind… because some women wants to rent you their unrented apartment?

Do you see the common thread in the above examples? I tell you what I see: your core, your center isn’t solid enough. You are out of balance, behave like confetti or dry leaves in the wind.

But why? If you were good enough, happy, appreciated today: a day without work makes you not good enough, not appreciated? Do you know that being “externally” driven is a kind of addictive behavior and a living hell? You could be “INTERNALLY” driven, but of course there are some conditions:

1. you need to define who you are and what you are about, and you need to do it with words, not some vague yearnings, and you need to put it in writing, and easily accessible so when the outside world give you question marks, you can read it to yourself and return to your center, fast, painless. Become consequential and a person again, instead of confetti, floating and flying in the air, the way the wind blows.

2. You need to commit, I MEAN COMMIT to stop reacting. to what? To anything. Best to do is to count to ten, fifteen, if necessary to 30. Count until the urge to react subsides. Unless you are in front of a moving Mac truck, there is no urgency in acting. EVER.