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Monthly Archive for June, 2008

Disclaimer: I am an opinionated woman. I am right more often than I am wrong, but in no ways should that mean that I am always right. Read the below mindfully. If it is true about you: good. If it is way off: write it off as fairy tale, or misunderstanding. But please, understand that every piece of communication means something about you to the reader. Be mindful of that. Design it, if you can. And avoid the major traps… Your business will thank you for it.

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How you do anything… is how you do everything. And though people don’t know that consciously, they do know it subconsciously. So the style of your ad “heralds” the experience one will have with you while doing business.

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Watching movies can be a wake up experience. The Lake House has been like that for me.

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He knew that the dough may collapse if he works it too much, so he was barely touching it. That is when the baker said that famous — Don’t be afraid of the dough. Shape it, form it, do stuff with it. If it goes bad, you’ll get another piece and will work with that.

Walt Disney went bankrupt seven times before he got it right and crated his billion dollar Disneyland.

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Technical Difficulties…

My blog is experiencing technical difficulties with the word “dough”… I wonder if it is a mindset.
By the way: did you know that being poor, as a statement, and being broke, as a statement, reflect very differently on you, and your mindset, and attract a whole different set of circumstances?
I didn’t know… I just heard [...]

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My answer is: if you like to talk to people (as opposed to booking all your appointments in email), then by all means make it easy for people to call you. Just make sure you have a lot of info in your ad, so that you don’t have to spend your time telling people what is in your website… etc. etc.

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Backdrop

Backdrop is that invisible clue that gives meaning to everything that happens. It is unconscious, and it rules. For most, the backdrop we have makes us unhappy, unsuccessful, unhealthy… Where is that flashlight?

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Beliefs are hard to change because they don’t show up as beliefs. They show up as the truth… Most beliefs keep you broke, sick, lonely, unhappy, fat… It’s high time we figure out how to change them. Right?

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